The business basics that almost all bloggers never thought about before starting (and why they have a hard time now)
The exact mechanics of "product/market fit" and how it maps directly to your lean canvas
A simple system to help you laser in on the exact problem your market wants you to solve for them
Direct and focused advice on how to determine your best unique selling proposition
How to map this into a 4-point branding plan... which will ultimately shape the very design of your site.
How to determine the correct key performance indicators (KPIs) for your business so that you can manage by the numbers and eliminate the guesswork
What the success of your business ultimately is based on.
How to go about making good "educated guesses" about things on your lean canvas
How to approach figuring out who your target customer is
How to map your value proposition and "high level concept" into the perfect marketing hook for your business
How to go about determining the perfect solution your customers will want to buy
How to define your preliminary price and cost structure
How to determine your "unfair advantage"... even if you feel as if you don't have one.
How to put your plan into motion
This course is a foundational course created specifically for people who are just starting out. The entire point is to have you thinking about your overall business plan and strategy right from the get-go... rather than blindly building a blog that may ultimately go nowhere. Let's get you started on the right footing.